Mobile applications can be used as an
effective medium by organizations to project itself as a brand among the
smartphone users and therefore increase its market share and enhance user
engagement.
Smartphones platforms are largely
categorized as Android, IOS and Windows- now which platform has to be worked
upon depends on the user segment that the application plans to target for e.g.
if an application is to be used largely by the masses i.e. it doesn’t target a
niche market segment then in such a case having an android app development done
would be more feasible and would help in optimizing the cost-since the cost of
development of an application is directly proportional to the no. of platforms
on which it has to be developed. One can find number of organization offering
android app development services In Gurgaon since Gurgaon is the hub for MNCs
and corporate houses – a segment that is now rapidly exploring app development
services.
Android application development project may
require lot of time to be spent on testing the developed application since
there are various versions of android so testing needs to be done on almost all
the versions or at least the versions which may be widely used by the targeted
user base.
Once the application is live it may need to checked and updated for
latest version upgrades and chances of errors and technical glitches may be
more in case of an android application owing to the various versions and larger
user base- Android app development companies in Gurgaon specialize in
undertaking a stringent testing and quality assurance process so that the
application offers a pleasing browsing experience to the user- since the level
of engagement and acceptance of the application among the target user base
determines its overall success and high application download rates- therefore
having a direct implication on revenues.
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